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Myrtle Beach's Best Live Show Attraction

Welcome to the greatest Myrtle Beach attraction in the area! The Alabama Theatre's exciting productions are the highlight of any family vacation. A visit to the Grand Strand is not complete without a visit to North Myrtle Beach’s main entertainment venue, The Alabama Theatre. Enjoy live shows, toe-stomping beats, breath-taking acrobatics, and side-splitting comedy. Founded in 1993, The Alabama Theatre has been entertaining millions of guests who visit the Myrtle Beach area.

Home of the only show you must see, ONE The Show delivers America's best live entertainment with music, dance and comedy February through October. In November and December, the South's Grandest Christmas Show brings the joy of the Holiday Season to the stage. A family experience that everyone will remember and enjoy!

When our all-star cast takes a night off, Guest Artist Concerts showcase the biggest names in Country, Motown, Pop, and Comedy. Checkout a legendary concert and search our complete schedule here.

The Alabama Theatre is the perfect location to host events and gatherings of all types.  Bring the entire family and enjoy a the Family Reunion Discount. Or make a statement to your team or potential clients and rent out our theatre for a corporate event. The Alabama Theatre is also a staple-stop for all Church Groups and Bus Tours. No matter what your plans are during your visit to Myrtle Beach, we here at the Alabama Theatre are here for you. Let us host and entertain your gathers.

Our focus is not always on entertaining the masses of Myrtle Beach, but we thrive off of educating the future. Check out our Backstage Tours and Educational Workshops. Call us today for more information.

Upcoming Guest Artist Concerts

Greg Rowles Country and Gospel Special

Greg Rowles is celebrating 40 years in the entertainment industry, 25 years since his "fan favorite male vocalist" victory on Ed McMan's Star Search, and 20 years right here at the Alabama Theatre! In January of 2020 he will be awarded with the Lifetime Achievement Award from the Carolina Country Music Association as well as be inducted into the South Carolina Entertainment and Music Hall of Fame. You have seen him co-hosting Not the News and Carolina AM on WFXB Fox TV, and starring in numerous local commercials over the last two decades... read more

Friday January 10th, 7:00 PM
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Peter Paul and Mary Alive

"Peter Paul and Mary Alive" founded in 2009 by Peter Gordon, is a tribute group honoring Peter Paul and the "late" Mary Travers.  Noted as the “Best” Peter, Paul and Mary tribute group in the country... read more

Saturday January 11th, 7:00 PM
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A Closer Walk With Patsy Cline Starring Gail Bliss

A Closer Walk with Patsy Cline Starring Gail Bliss traces the late stars' footsteps from her early honkey-tonk days and radio fame through her rise at the Grand Ole Opry followed by her triumphs at Carnegie Hall and in Las Vegas... read more

Friday January 17th, 7:00 PM
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Alabama Theatre

Featured Shows & Schedule

Check out our Alabama Theatre upcoming shows & schedule

Monday December 92019 7:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Tuesday December 102019 2:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Wednesday December 112019 2:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Thursday December 122019 7:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Friday December 132019 2:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Saturday December 142019 2:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Monday December 162019 7:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Tuesday December 172019 7:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award winnin...
Friday January 102020 7:00 PM
Greg Rowles Country and Gospel Special Greg Rowles is celebrating 40 years in the entertainment industry, 25 years since his "fan favorite ...
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Preview the South's Grandest Christmas Show

Christmas show