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The Best Live Show in Myrtle Beach

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North Myrtle Beach & Myrtle Beach's most popular Show & Entertainment Attraction!

Since 1993 Alabama Theatre has been entertaining locals and tourists with the grandest variety show on the Grand Strand. Home of the once famous ONE The Show, now Alabama Theatre is proud to present ICONIC, coming in 2023! Featuring new and fantastic choreography, an updated song selection, and more comedy, thrills, and entertainment.

In November and December, the South's Grandest Christmas Show brings the joy of the Holiday Season to the stage. A family experience that everyone will remember and enjoy!

When our all-star cast takes a night off, Alabama Theatre showcases the biggest names in Country, Motown, Pop, and Comedy. Checkout which legendary artists will be gracing our stage on our Guest Artist Showcase page. Guests have included Jay Leno, Josh Turner, the Righteous Brothers, Diamond Rio, and the Oak Ridge Boys!


Want a special occasion announced during our show?


The Alabama Theatre is the perfect location to host events and gatherings of all types. Bring the entire family and enjoy a Family Reunion Discount. Or make a statement to your team or potential clients and rent out our theatre for a corporate event. The Alabama Theatre is also a staple-stop for all Church Groups and Bus Tours. No matter what your plans are during your visit to Myrtle Beach, we here at the Alabama Theatre are here for you. Let us host and entertain your gathers.

Our focus is not always on entertaining the masses of Myrtle Beach, but we thrive off of educating the future. Check out our Backstage Tours and Educational Workshops. Call us today for more information.

Alabama Theatre

Featured Shows & Schedule

Check out our Alabama Theatre upcoming shows & schedule

Tuesday December 62022 1:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Wednesday December 72022 1:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Thursday December 82022 7:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Friday December 92022 1:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Saturday December 102022 1:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Monday December 122022 7:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Tuesday December 132022 1:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Wednesday December 142022 7:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Thursday December 152022 7:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Friday December 162022 7:00 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
Saturday December 172022 1:30 PM
Christmas Show Celebrate the holidays in Myrtle Beach, South Carolina with the Alabama Theatre’s award-winning producti...
View Full Calendar

Upcoming Guest Artist Concerts

An Evening with Greg Rowles

Greg Rowles is returning to the Alabama Theatre for one night only. A former Male Vocalist of the Year on Ed McMan’s Star Search, and 22 seasons right here at the Alabama Theatre! He’s been awarded with the Lifetime Achievement Award from the Carolina Country Music Association and is the newest member of The South Carolina Entertainment and Music Hall of Fame. You have seen him co-hosting Not the News and Carolina AM on FXB Fox TV, and starring in numerous local commercials over the last two decades... read more

Saturday January 7th, 7:00 PM
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A Closer Walk with Patsy Cline

“A Closer Walk with Patsy Cline” will be a farewell performance by Gail Bliss.  "A Closer Walk with Patsy Cline" is a 2 act theatrical tribute to the legendary country and pop icon, PATSY CLINE... read more

Friday January 13th, 7:00 PM
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Preview
The South's Grandest Christmas Show

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